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- Wine label designer needed for Andante: award-winning, expertly curated wines from Chile
pgelinas got their new product label by running a design contest:
by Sonia MaggiWine label designer needed for Andante: award-winning, expertly curated wines from Chile
Check out pgelinas's Product label contest…
The Brief
Industry
Food & Drink
Design inspiration
The Brief
Design inspiration
Color inspiration
The Brief
Other color requirements
This will be a series of 5 wines, so it needs to 'range' across the different styles (check the references above). Please note the capsule options in the PDF attached!! These cannot be changed!! Note — all 5 wines are Red, details below:
Company name
Chinabev LLC
Product name
Andante
The Brief
Description of the product
Andante is a carefully sourced selection of high quality red wines from Chile. Three levels of Fanciness are available: Varietal, Reserva, and Gran Reserva. All Red Wines. We want the package to be memorable — and believe that the strategy of 'strong central image' with essential text below seems to work quite well. We have considered a 'butterfly' as the memorable image (like Barefoot or Yellowtail), but are not 100% attached to that. We feel strongly that an icon is good!
Description of the product target audience
Very mainstream, age 25-45, in a bar or restaurant, middle and upper middle class.
The Brief
Style attributes
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
design entries
You’ll get loads of concepts from experienced designers around the globe.
designers
Work with talented, professional Product label designers to turn your ideas into reality.
winner
Select your favorite custom Product label (Or two! Or three!). And the design is all yours.
pgelinas collaborated with designers to refine their ideas
Rate designs
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
Give feedback
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Client review
Nice work again Sonia!
John31619792110Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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